1. Don’t judge the first draft.
No matter what you’re writing, the first draft, or what I call the Secret Draft, should be about getting the ideas on the page. Don’t let your inner editor to stop you. That’s what revisions are for.
2. Keep it simple.
It’s easy for your message to be buried in the language. Don’t write like you think a writer would write. Write like you. If it can be simpler, make it simpler.
3. Use adjectives and adverbs sparingly.
Regardless of what you’re writing, verbs are your power words. Make them do your heavy lifting, and keep the lightweight descriptors like adjectives and adverbs scarce. Adverbs are the crabgrass of writing.
4. Always get an outside edit.
Whether it’s a novel or a blog post, sometimes we are trapped in our own ideas, and the grand vision clouds our ability to see the actual words on the page. So work your vision and polish it up as much as you can … but then, get feedback from someone else whose editorial judgment you respect.
----- (From the NOVEL SECRETS blog: